Trend

A trend is just a general direction in which something is happening.

Think mom jeans and the term YOLO.

It means more-or-less the same thing in finance, only referring to the general direction that a stock, bond, or general industry is going.

And since we know you're going to ask: no, our ripped courds aren't trendy. They're classic.

Find other enlightening terms in Shmoop Finance Genius Bar(f)